Megan is the founder of WERÖLD ARCHIVE, a business development agency for independent magazines
And will be talking on Oops, your media kit forgot to sell your magazine
About Megan’s talk
Print magazines are currently underestimated when it comes to increasing ROI. To help advertisers recognize the untapped potential of print magazines for brand building, our industry must first communicate data that highlights the strengths of our print products, instead of chasing irrelevant digital metrics for their own sake.
Megan will walk us through value-add propositions you can make to clients, and how to better structure your media kit to reflect these.
About Megan
Megan Wray Schertler is the founder of WERÖLD ARCHIVE, a business development agency for independent magazines. Previously the Publishing Director of Highsnobiety, Schertler has launched, rebranded, and managed some of the most iconic titles of the last decade, including Fantastic Man, Interview, CR Fashion Book, CR Men, Document Journal, COS Magazine, and Hypebeast.
Connect with Megan
LinkedIn: Megan Wray Schertler
Web: WERÖLD ARCHIVE