The International Magazine Centre presents the second year of ‘Magazine Momentum’, a 12-month strategy and accountability group course, supporting you to re-evaluate your independent magazine and drive your business forward.
Magazine Momentum is for independent publishers with ambitious goals in both their careers and their publications. We base the course on our key values: bravery to learn more, intentionality in decision-making, and accountability in our behaviour.
This is for people who are committed to making their magazine grow as a business – where you’re driving change, not just taking the back seat in your career.
We’re here to make you feel braver, and to help you make intentional choices in your business that push you toward your goals.
What does Magazine Momentum include?
- Monthly 90-minute online strategy and accountability meetings
- Group discussion and themed activities around your publication
- Monthly homework to get you closer to your goals, with progress reports delivered through your own video recordings
- Content resources to further your learning
- WhatsApp group to share questions, feedback and inspiration with your cohort of seven
- A year’s access to each session recording
- An exclusive targeted one-on-one session with International Magazine Centre founder and director Nikki Simpson during the year, focusing solely on you
What happens during meetings?
The Magazine Momentum course will help you re-evaluate every area of your business.
At the beginning of the course you’ll set a task to work towards over the year. This might be something specific like launching a membership, or could be as broad as increasing reader numbers. Each month your cohort will help you to step closer to your goal, holding you accountable and supporting you through ideas and feedback.
Meetings are opportunities for you to learn from targeted teachings that will help your business. Each meeting is themed. Topics we’ll cover are:
- January: Target setting and profitability
- February: Market research and reader surveys
- March: Newsletters
- April: Customer acquisition and onboarding
- May: Retention and renewal
- June: Re-engaging lapsed readers
- July: Routes to market
- August: Visibility
- September: Brand positioning, website and magazine design
- October: Social
- November: Events and brand extensions
- December: Video
Who is Magazine Momentum for?
The Magazine Momentum course is for people who:
- Want to make decisions that will help their business thrive, taking charge of their publication and their career
- Want to be held accountable to achieve specific goals in their profession and publication
- Want to show up for their business by acting with intention and purpose
Not sure if the course is for you? Get in touch with Director Nikki Simpson to find out more.
Need to know
Where: Online
When: The first week of every month, beginning January 2027
- Cohort One will meet 9.30am-11am London time on the first Wednesday of every month
- Cohort Two will meet 2.30pm-4pm London time on the first Thursday of every month
Group Size: Places are limited to seven people per cohort
Price:
- Non-members: £90+VAT per month, or £900+VAT paid at the beginning of the year
- Members: £60+VAT per month, or £600+VAT paid at the beginning of the year. Find out more about membership and become a member here.