John is the founder of Writers’ Bloc
And will be running a workshop on How to tell if AI is eating your archive
About John’s Workshop – How to tell if AI is eating your archive
Is AI eating your archive? How can you tell? In this hands-on workshop, publishers will see what’s happening to their own content after hitting publish, how to measure it, and what to do about it.
See how an article appears across the web and how it’s reproduced in AI outputs. Test your assumptions in a lively, interactive quiz before building a practical, one-page Evergreen AI-Readiness Plan.
You’ll identify your five to ten most valuable archive pieces, assess their current exposure and choose one action to take immediately.
Participants also receive Writers’ Bloc’s prompt guide for testing LLMs and a publisher pricing manual featuring 31 strategies to explore that can help you boost revenue.
About Writers’ Bloc
Writers’ Bloc helps journalists and publishers get paid when AI uses their work. We fingerprint every article, track its use across the web and in AI outputs, and create clear evidence when content is used without permission or payment.
We also help rights holders monetise content by requesting payments from infringers and charging bots for access.
Our mission is to build a rights marketplace where creators get paid fairly for their work, whilst AI companies get simple, legal access to trusted, high-quality content from reliable sources.
About John
John founded Writers’ Bloc after 12+ years in business development and corporate finance, including media rights financing. His goal is to bring journalism the rights infrastructure already established in music, film and video games, to make it simple for creators to earn royalties when their work is used.
Connect with John
LinkedIn: John Byrne
Web: Writers’ Bloc