David is the founder and editor of Paperboy
And will be talking on Terrify your advertisers through original ideas
About David’s talk
Last year it’s estimated 1.5 trillion images were taken and made, and this is predicted to keep increasing. Most of these images were created and consumed on smart phones.
As designers and art directors, creating interesting, arresting imagery for magazines under these conditions is difficult, and competition for an audience’s attention is fierce. David will talk through how he comes up with ideas, how he follows them through, and how sometimes these ideas, although arresting, don’t always make everyone happy.
About David
David is the founder of David McKendrick Studio and founder and editor of Paperboy – ‘Delivering only good news since 2021’.
Prior to starting David McKendrick Studio, he founded BAM, a London-based creative agency, with business partner and fellow art director Lee Belcher in 2014.
Previously, David was the creative director at British Esquire, where he won Best Magazine Design at the Magazine Design & Journalism Awards in 2007 for Esquire’s relaunch. He was also named the PPA’s Designer of the Year in 2008 and the BSME’s Art Director of the Year in 2009.
David was made an honorary Doctor of Design at Southampton Solent University in 2015, and is a visiting lecturer and guest tutor at Southampton Solent University, Glasgow School of Art, Bath School of Art and Design, and Nottingham Trent University.
About Paperboy
Paperboy is a perfect bound biannual magazine printed and published twice a year in the UK and distributed world wide.
The magazine features a combination of accomplished, world renowned writers, photographers and artists as well as high school kids and undergraduates.
The idea behind it is very simple. Paperboy only delivers good news – and boy do we need some. It is fun, lighthearted, and most of all, useful. It has been designed to be read, used and to lighten up the readers’ day. It is for everyone and has no demographic.
Connect with David
Web: Paperboy
Instagram: Paperboy
LinkedIn: David McKendrick