How Touch Tree is helping magazine publishers thrive in a multi-platform world
At a time of ongoing disruption in our industry, digital platforms can provide you with new ways to extend your reach and enhance the value of your print publications.
Our International Magazine Centre white paper, in partnership with Touch Tree, explores the key challenges publishers are facing and shows how mobile-first digital platform Touch Tree can help.
As we move beyond the outdated ‘print versus digital’ debate, many successful publishers integrate both formats strategically; rather than replacing more traditional formats, digital magazines offer additional access to content, attracting new audiences and strengthening engagement with existing readers. Plus, a web- or mobile-first approach is becoming ever more effective for delivering content in a way modern consumers expect – on the go, with seamless accessibility and across multiple devices.
This white paper explores the key challenges publishers are currently facing and shows how mobile-first digital platform Touch Tree can help. It also includes real-world insights from Glory magazine and Wargames Illustrated, giving you inspiration on how to enhance your own reader engagement and retention.
Find out more about Touch Tree and connect and chat with CEO Jason Mengers to see how Touch Tree could work for you and your publication.