Less Paper, Higher Returns

This excerpt from a book by subscriptions consultant Giselle Delsol includes the use of an annual collection and a one-shot yearly subscription renewal.

Running the Line

Published in Like the Wind magazine in April 2018, this inspiring article was written by Simon Wheatcroft, an Ultra Runner with a difference.

ROI on Creativity

The Cannes Lions Festival explores the value in branded communications. Phil Thomas spoke at Magfest in 2015 about the direct ROI on increasing levels of creativity.

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