26th September 2024 – Edinburgh
We can’t wait to introduce you to our incredible speakers
Agenda
Doors open at 8.30am for a morning networking session. Magazine Street talks finish up at around 5pm, with our drinks reception until 6.30pm.
8.30 Conversation, Community, Creativity – Morning networking
9.00 Coffee and registration
9.30 Welcome from International Magazine Centre director, Nikki Simpson, and our Magazine Street host, Ranj Begley
9.40 Jodie Newman – Get set for Magazine Street!
9.50 Simon Elliott – Video: 3 things magazine pro’s need to know in 1 minute 30
10.00 Louise Ioannou – Talk to your team, talk to your customers: Insight from your biggest assets
10.30 Choose from:
- MAIN STAGE Jacqueline Loch – Revenue insights: Transparency, trust and how premium content drives advertising ROI; or
- ISLAY BREAKOUT ROOM Simon Elliott – How video can pay for itself and what you need to know about making it
11.00 Coffee break
11.30 Choose from:
- MAIN STAGE 11.30-11.50 Holly Catford – How to work with brands and keep your soul; and
- MAIN STAGE 11.50-12.00 John Robertson – Chalk it up to experience: Marketing your work through your magazine; or
- ISLAY BREAKOUT ROOM 11.30-12.00 Karen Slade – Small budget, big impact: Master Meta ads for your magazine
12.00 Choose from:
- MAIN STAGE Steve Price – Don’t reinvent the wheel: 10 subscriptions ideas you can borrow from big publishers
- ISLAY BREAKOUT ROOM Julie Christie-Clark – Canva for magazine designers
12.30 Lunch
13.30 Federigo Gabellieri – Turn off your ego: Greater inclusivity for greater creative flow
14.10 Choose from:
- MAIN STAGE 14.10-14.20 Amelia Dziedzic – Creating Common magazine: Learning by doing; and
- MAIN STAGE 14.20-14.50 Interview – Angela Lyons in conversation with Peter Houston; or
- ISLAY BREAKOUT ROOM 14.10-14.50 Jodie Newman – Reaching new Readers: Using your superpowers to market your magazine
14.50 Comfort Break
15.10 Choose from:
- MAIN STAGE Eloise Leeson-Smith – How reader inspiration is the key to unlocking your legacy; or
- ISLAY BREAKOUT ROOM MT O’Donnell – So you want to start a podcast as a brand extension?
15.40 Choose from:
- MAIN STAGE Simon Esterson – Are we having fun? A look at the magazine industry’s approach to design; or
- ISLAY BREAKOUT ROOM Laurie Macpherson – LinkedIn for you and your magazine
16.10 Justice Williams MBE – Publishing PR: The power of a growth mindset when building your magazine brand
16.40 Ranj Begley – Thank you for coming!
16.50-18.30 Drinks reception, kindly sponsored by Acorn Web Offset